It is difficult for your company website to be specific to the requirements of the prospects searching for you. No matter how well designed and how comprehensive, people are searching for very specific information and won’t usually take the time to “browse” your website any longer unless they see exactly what they are looking for [...]

A commonly recommended strategy by Internet Marketing gurus is to create free backlinks to your website (which is posting a comment or article with a link back to your website) as an SEO strategy to increase your Google page rankings. In theory, this method works. In practical terms it doesn’t work! Why doesn’t this strategy [...]