Sobering facts about Business in Australia

• Consumer confidence is down
• Competition is fierce. USA Today reports consumers are bombarded with 5000 marketing messages per day.
• Research shows you need to spend 3 times as much money to get half the result with your advertising today as you did in the sixties.
• In 1968 advertisers had to spend $107 per consumer for their ads. In 2009 they spent over $1257 per consumer.
• 6 out of 10 businesses are gone within 6 years
• Only 1 in 25 companies last 10 years
• 95% of businesses will never reach $1 million turnover
• Only .08% will reach $5 million turnover
• Bankruptcies have nearly doubled from 2007 to 2010

But there is good news!

• Over 800% increase in the number of people online in the past 10 years
• Internet sales are booming. More and more people shop online and this will continue.
• Searches on Google increased from 2.7 Billion in 2006 to over 31 Billion in 2009 – an over 1100% increase in just 3 years. And growing!
• The playing field has been levelled and the little guy can really compete with the big players

Find out how to create a business website that will give your business a competitive edge.